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Scalp & Hair Therapy Kit
Stimulating • Nourishing • Scalp Care

40 reviews
$125.00
Moisture Duo
Lightweight • Hydrating

5 reviews
$57.80 $76.00
Volume Duo
Weightless Moisture • Bodify

2 reviews
$57.80 $76.00
Smooth Duo
Nourish • Defrizz

5 reviews
$61.20 $80.00

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Moisture Shampoo
Lightweight • Hydrating

58 reviews
$34.00
Moisture Conditioner
Lightweight • Hydrating

36 reviews
$34.00
Volume Shampoo
Weightless Moisture • Bodify

123 reviews
$34.00
Volume Conditioner
Weightless Moisture • Bodify

57 reviews
$34.00
Biorepair® Thicken Shampoo
Stimulating • Scalp Care

65 reviews
$40.00
Smooth Shampoo
Nourish • Defrizz

86 reviews
$36.00
Smooth Conditioner
Nourish • Defrizz

62 reviews
$36.00
Plush Locks Leave-In Smooth®
Soften • Defy Frizz

83 reviews
$30.00
Biorepair® Thicken Scalp Serum
Nourishing • Follicle Care

24 reviews
$39.00
Biorepair® Thicken Conditioner
Densifying • Scalp Care

47 reviews
$60.00
Volume Blow Dry Spray
Heat-Activated • Body Builder

97 reviews
$28.00
Fiber Blast Texture Crème®
Separation • Definition

42 reviews
$29.00
Tru Curl Enhancing Crème
Define • Shape

40 reviews
$29.00
Smooth Drops
Shine • Treatment

72 reviews
$25.00
All Around® Working Hairspray
Flex • Control

45 reviews
$32.00
Baobab Recovery Treatment Spray
Fortify • Seal

8 reviews
$32.00
Blonde Toning Drops
Boost • Brighten

34 reviews
$32.00

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Moisture Duo

Moisture Duo

$57.80$76.00 23% off

Plush Locks Leave-In Smooth®

Plush Locks Leave-In Smooth®

$10.00

Volume Duo

Volume Duo

$57.80$76.00 23% off

Scalp & Hair Therapy Kit

Scalp & Hair Therapy Kit

$125.00

Smooth Drops

Smooth Drops

$25.00

Volume Duo

Volume Duo

$57.80$76.00 23% off

Smooth Conditioner

Smooth Conditioner

$8.50

Baobab Recovery Treatment Spray

Baobab Recovery Treatment Spray

$32.00

All Around® Working Hairspray

All Around® Working Hairspray

$32.00

Smooth Duo

Smooth Duo

$61.20$80.00 23% off

Plush Locks Leave-In Smooth®

Plush Locks Leave-In Smooth®

$10.00

Humidity Rx® Style Lock Spray

Humidity Rx® Style Lock Spray

$32.00

Colorproof Styling Putty 2 Fl. Oz.

Styling Putty

$29.00

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Dry & Damaged?

Instantly repair, nourish and strengthen with Baobab Recovery.

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Style Transformations

Imagine, create and perfect your style with layered color protection.

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Thinning, Color-Treated Hair?

We can help. Let's get to the root of the problem.

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Fresh From the Blog

How Blow-Drying Technique Impacts Color Longevity

How Blow-Drying Technique Impacts Color Longevity

Most people crank the dryer to high, hold it an inch from their scalp, and try to get out the door as fast as possible. That habit alone can speed...
Why Color-Treated Hair Feels Dry Even With the Right Products

Why Color-Treated Hair Feels Dry Even With the Right Products

Same shampoo. Same mask. Same leave-in your colorist sold you at checkout. Your hair still feels like straw by Wednesday. The ends of hair dyed more than once are almost...
Common Washing Habits That Fade Hair Color Faster

Common Washing Habits That Fade Hair Color Faster

Your colorist hands you a receipt, a bottle of purple-tinted shampoo, and a "see you in six weeks." Three weeks in, the color already looks tired. Nine times out of...

Rave Reviews

Let customers speak for us

from 1973 reviews
My favorite of all ofThem

My favorite of all of
Them so far!

Allison
I've used TruCurl for a long time and love it

I've used TruCurl for a long time and love it.

CINDY JONES
Love the Clean shampoo

Love the Clean shampoo, it really does make my hair feel soft and clean. I also use it with the smooth conditioner.

Samantha P.
Love this

Love this product

Anonymous
Lightweight but still holds

Lightweight but still holds great

Anonymous
Nice body and smoothness

A nice combination of giving body and smoothness but not making my hair too heavy. Also makes it easy to style. Love this product.

Nbs115
Love

Love it

Maryann Masone
This humidity spray for me is the best spray on the market

This humidity spray for me is the best spray on the market. I have very thick hair and this spray, in the most humidty weather, works great!!!

Anonymous
The shampoo is great for my hair - keeps my hair not too greasy or not too dry

The shampoo is great for my hair - keeps my hair not too greasy or not too dry.

Anonymous
Love this product

Love this product !

Jann
Excellent Volumizer Shampoo

Excellent Volumizer Shampoo. Keeps my hair clean and full for days without dryness or fly aways.

Anonymous
Love

Love it

JoAnn Horanic
Clients love it

Clients love it, especially during out humid summer months.

Anonymous
Light fine mist spray with nice combination of hold and styling

Light fine mist spray with nice combination of hold and styling. My new go-to daily hair finishing product

Nbs115
I’ve used it for years on my fine slightly curly gray hair

I’ve used it for years on my fine slightly curly gray hair. Still the best.

Anonymous