From platinum to buttery to surfer-girl streaks, blonde hair is one of the most desired shades, but it also comes with a lot of assumptions. We've debunked some common blonde... Read More
At Colorproof, we know that color care doesn’t stop when you exit the shower or leave the shampoo bowl at the salon. True color care goes through every step of... Read More
Happy Pride Month! As a brand rooted in color, we embrace and celebrate all colors, voices and personal expressions. In honor of Pride Month, we are looking to amplify our... Read More
One Smooth Mama. Remember your first crush? That all-over tingly feeling you get when they enter your orbit? That’s how we feel about Smooth Drops, and we know you’ll feel... Read More
You invest a lot in your hair color. While it would be amazing to pop over to your go-to colorist at the first sign of fading, that is likely not... Read More
Remember your first crush? That all-over tingly feeling you get when they enter your orbit? That’s how we feel about Radically Smooth Taming Crème, and we know you’ll feel the... Read More
At last, the day we have been waiting for has arrived! Welcome to an entirely new world of Colorproof unlike you’ve ever known – bolder, brighter, completely evolved. We were... Read More
We scrub our faces and our bodies to exfoliate and deep clean, but what about our scalps? Yes, your scalp needs that TLC, too! Just because it’s hidden by hair... Read More
Who doesn’t love a makeover! It’s not every day that a brand gets the chance to undergo a complete packaging refresh. The Colorproof team jumped at the opportunity to finally... Read More