When your biggest hair hurdle is choosing your next cut and color, it’s easy to forget that many hair enthusiasts face a different challenge entirely: hair loss. 

Did you know that 50% of women experience hair loss at least once in their life? While men are usually thought of as hair loss’s main victims, about 30 million women are also affected. From stress to pregnancy, medications to cancer treatment, it’s normal for life’s ups and downs to impact hair growth – and, subsequently, self-esteem.

Because no matter the hair color, length, or type, a person’s hair and their self-image are intrinsically linked. When hair begins to thin, it’s all too common for confidence to take a hit, too.

At Colorproof, nothing matters more than celebrating hair’s power of self-expression. That’s why we’re proud to partner again with HairToStay, the first and only nonprofit dedicated to helping low-income cancer patients access the confidence-boosting power of scalp cooling.

In honor of Hair Loss Awareness Month, we’re donating $1 of every Biorepair Scalp & Hair Therapy Kit sold to HairToStay all August long!

Here’s a rundown of our partnership and how you can support the cause. 

Celebrating Hair Loss Awareness Month, Colorproof-Style

The link between hair loss and happiness

Everyone knows that bad hair days are the worst, but not just because of your hair’s appearance – somehow, untamable hair also has a ripple effect across your entire mood. 

As you’d expect, this correlation is amplified when your hair thins and falls out. Studies show that up to 75% of individuals with hair loss experience a decline in self-esteem, and this effect is even more profound in those undergoing chemotherapy. 

For cancer patients, hair loss can serve as a constant reminder of their illness, affecting not only their self-image but also their sense of normalcy. At an already sensitive time, this visible change often exacerbates the emotional toll of cancer, amplifying feelings of vulnerability, social isolation, and depression.

When hair loss happens, it’s never just about the hair. Nonetheless, tackling the issue brings patients one step closer to feeling normal, stable, and resilient.

What is scalp cooling for hair loss?

The good news is that hair technology evolves by the day! Scalp cooling is a cutting-edge treatment that can reduce hair loss during chemotherapy. 

It works by cooling the scalp with a specialized cap to constrict blood vessels and reduce the amount of chemotherapy drugs that reach the hair follicles. This shield can help preserve hair at a root level, ultimately reducing the visible signs of illness and empowering patients with a sense of perseverance. 

The bad news is that scalp cooling can cost up to $3,000 per round of chemotherapy. Not many insurance plans offer help with hair loss, excluding many cancer patients from this transformative treatment. 

How to support Hair Loss Awareness Month

If thicker hair and a healthier scalp have already been on your haircare wishlist, now is the perfect time to invest in our Biorepair Scalp & Hair Therapy Kit which has a total savings of 20% off and donates $1 per box to HairToStay. Plus, the entire Thicken collection is 25% off until 8/19/24 with code “THICKENUP24” used at checkout. Restrictions apply.

Biorepair Scalp & Hair Therapy Kit

With a full-sized trio of our Biorepair Thicken Shampoo, Conditioner, and Scalp Serum, plus a cleansing Scalp Exfoliating Brush, you’ll have everything you need in the Biorepair Scalp & Hair Therapy Kit to nourish fine, thinning, and color-treated hair. Using 100% vegan, drug-free formulas, this collection encourages new growth by stimulating, energizing, and exfoliating the scalp.

Looking for other ways to support loved ones undergoing medical-related hair loss? Experts recommend:

  • Letting them express their feelings without judgment or dismissal. Avoid phrases “It’s just hair” or “It will grow back,” and let them know it’s okay to feel upset.
  • Reminding them of their strengths, achievements, and qualities beyond physical appearance, like complimenting them on things unrelated to their hair.
  • If they’re undergoing chemotherapy, offer to research and help with treatments like scalp care and gentle hair products.
  • If they’re interested, help them explore wigs, scarves, hats, or other head coverings. You can also accompany them to fittings and coordinate shopping trips!
  • For people struggling with self-esteem or depression, encourage them to seek professional help from a counselor or therapist who specializes in body image issues.

As a hair enthusiast, you already know how powerful healthy hair can be. By supporting those suffering from hair loss, you can help share hair’s confidence-boosting, self-expression powers with the world!

Thank you for taking the time to learn more about Hair Loss Awareness Month. We’ll be sharing more about the cause throughout the month on Instagram and TikTok (@colorproofhair) and be sure to join us on our Instagram LIVE with HairToStay on Friday, August 16th at 9:00am PST to learn more about their mission to help those in need, the scalp cooling process, and how you can help support their amazing cause.

See you there!

Xx,

Colorproof