shampoo

Fortify and repair damage while gently cleansing. The African superfruit baobab smooths and revitalizes while delivering maximum color longevity. 
Champagne & White Nectar Essence

• 510% Greater damage recovery* 
• 375% Greater strength* 
• 350% Greater smoothness* 
• 190% Greater elasticity* 
• Our most luxurious shampoo formula delivers 96% color retention after 10 washes** 
• Extra gentle cleansing without stripping color 
•...

$50.00

STEP 1: DEEP CLEAN & EXFOLIATE 
Deep follicle-cleansing shampoo neutralizes the production of sebum creating a healthy environment to encourage new growth. Powerful AHAs, maximized with the Scalp Exfoliating Brush, remove dead skin cells, stimulate, and prepare the scalp. 
Fresh Lime, Eucalyptus, Mint Leaf & Rosemary Essence

• 86% of users noticed visibly fuller, thicker results after 4 weeks* 
• 93% of users said hair was more volumized after 4 weeks...

$44.00

Super-charged clarifier is rehab for color-treated hair. Gently cleanses and deodorizes while removing build up. Leaves hair amazingly clean, soft, and weightless. 
Carrot & Cupuaçu Essence

• Detoxifies, clarifies, and removes build-up 
• Extremely gentle and non-stripping, unlike other clarifiers 
• Revives hair leaving it clean, deodorized, soft, and touchable 
• Provides unsurpassed color and heat protection

• Proprietary blend of eleven...

$30.00

Frizz-fighting shampoo gently cleanses and rinses clean for long-lasting, brilliant color. Nourishes and leaves hair super smooth and shiny. 
White Tea Essence

• Delivers 96% color retention after 10 washes* 
• Extra gentle cleansing without stripping color 
• Delivers unsurpassed smoothness, softness, and shine into hair 
• Detangles, nourishes, and replenishes hair 
• Provides unsurpassed color and heat protection

• Proprietary blend of...

$39.00

Transform your blonde with this unique collection designed to illuminate, brighten and replenish your signature blonde shade. These therapeutic formulas with pure violet pigment instantly cancel brassy tones, while nourishing and restoring diminished tensile strength caused by coloring and bleaching. Leaves blonde locks brilliant with maximum color and heat protection. 
Includes:
SignatureBlonde® Violet Shampoo 8.5 oz. 
SignatureBlonde® Violet Condition 8.5...

$85.00

Revitalizing shampoo with pure violet pigment instantly cancels brassy tones while cleansing to brighten, maintain, and protect your signature shade. 
Tamarind, Rose Petal & Coconut Essence

• Delivers 96% color retention after 10 washes* 
• Extra gentle cleansing without stripping color 
• Brightens, illuminates, and adds luminous, glossy shine 
• Dramatically increases tensile strength and elasticity while nourishing and smoothing 
• Never...

$44.00

Replenish and transform thirsty hair with this unique collection designed to deliver breath­taking moisture deep within for healthy, brilliant, glossy locks. Restores, strengthens and softens hair while providing lightweight control, luminous shine and maximum color and heat protection.
Includes:
SuperRich® Moisture Shampoo 8.5 oz.
SuperRich® Moisture Condition 8.5 oz.
FiberBlast Texture Crème® 2.5 oz.

Shampoo
...

$68.50